Pattern recognition is the product.
Lloyd Solves is a small senior team that has spent 100+ engagements inside the messy middle of professional-services revenue systems. We’ve seen what works, what fails, and what every firm thinks is unique that turns out not to be. That pattern library is what you’re hiring.
Quick facts
Lloyd Solves at a glance
- What Lloyd Solves is
- A revenue-architecture firm for professional-services leadership. The flagship deliverable is the Revenue Architecture Blueprint — the future-state operating model, designed before any system, vendor, or AI agent gets greenlit.
- Founded
- 2022, by Kenny Lloyd
- Headquartered
- Miami, Florida (remote-first)
- Primary clients
- Law firms and accounting firms, plus professional-services teams where intake, referrals, and partner-driven growth matter.
- Status
- HubSpot Platinum Partner. #2 Customer First Award, North America 2023.
- Engagements to date
- 100+ revenue-architecture engagements across legal and accounting.
- Most-cited result
- 70.98% increase in referral-sourced matters at Marc Whitehead & Associates after architecting and implementing their referral operating model.
- What we don’t do
- We don’t lead with implementation, we don’t pretend AI replaces decision-making, and we don’t take engagements where the architecture isn’t the bottleneck.
- Tagline
- AI can build almost anything now. Lloyd Solves makes sure your firm builds the right thing.
Who we are
We are the growth architects who get hired before any system gets built.
Most consultancies sell the build. Most agencies sell the campaign. Most software vendors sell the seat. We sell the decision architecture — the future-state operating model your firm needs before any of those investments make sense.
That used to be a controversial position. In a world where AI can generate working code in hours and agencies can spin up implementations in weeks, the scarce skill is no longer the building. It’s the deciding — what to build, what not to build, what to delay, what your firm should actually become.
AI can build almost anything now. We make sure your firm builds the right thing.
What happens when the architecture is right
Outcomes from Marc Whitehead & Associates. We don’t guarantee them. We use them as pattern proof — the same shape of result we’ve seen across 100+ revenue-architecture engagements. Pattern recognition is the product.
Credentials & recognition
Where the work has been recognized
HubSpot Platinum Partner
Reached in record time. We architect on HubSpot when the architecture says HubSpot is right.
#2 Customer First Award
HubSpot North America, November 2023. The award is named after the thing that matters.
100+ engagements
Across law firms, accounting firms, and other professional-services teams. The pattern library.
Leadership
Our guiding force
At the heart of Lloyd Solves is Kenny Lloyd — founder and principal strategist.
Kenny Lloyd
Founder & CEO · Growth Architect
Kenny is a growth architect for professional-services firms. He’s spent the last decade inside law firms, accounting firms, and the software stacks they actually run on — figuring out the future-state operating model before anyone starts clicking.
AI made building cheap. Deciding what to build became the bottleneck. The Blueprint is the deliverable that closes that gap before money gets spent on the wrong build.
“AI can build almost anything now. My job is to make sure your firm builds the right thing.”
How we work
Three principles on every engagement
Architecture first
Decisions before builds. The future-state operating model gets designed and pressure-tested before any vendor, agent, or internal team is asked to build a thing.
Pattern recognition is the product
You’re not paying us to think from scratch. You’re paying us to recognize which version of this problem you have, faster than your team can on its own.
Vendor-neutral by design
The Blueprint names the right tools for your firm — whether or not we’re a partner of any of them. Architecture only works when it serves the firm, not the rebate.
The team
The people who make it happen
Ben Weeks
Revenue Operations Architect
Ben has been inside 300+ HubSpot instances. He knows what a healthy pipeline-attribution model looks like, what a broken one looks like, and the dozen subtle decisions in between. He partners on the Blueprint when the architecture leans on RevOps and reporting design.
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Matt Isbrecht
Systems & Integrations Architect
Matt designs the data and systems layer of the Blueprint — what flows where, what’s the source of truth, what an AI agent or developer should and shouldn’t touch. When the architecture says “build,” he’s the one who can spec it for whoever builds it.
Life at Lloyd Solves
Give good people great lives.
We’re a remote-first firm built on collaboration, trust, and a passion for solving hard problems. Our vision is to give good people great lives — the right tools, strategies, and support to achieve their professional and personal goals.
Before you build anything else
Design the future of your firm before anyone starts clicking.
A 20–30 minute Future Design Call decides whether the right next step is a Blueprint, a Sprint, or simply a referral. No pitch. Just clarity.
Not a fit if you already know exactly what to build and just need a builder. We'll happily refer you.